Monday, September 29, 2014

Behind The Makeover

At 5pm Friday, we re-launched the home page for Wildwood.

Leading up to that time there had been some incremental changes to the homepage, mainly the larger pictures rotating through as a slideshow.  The most noticeable Friday change is the 'Wildwood Nursery' logo. 'Where art and nature meet' is still the tag line but 'Farm' is gone.  We've thought of Wildwood as Wildwood Farm for so long it will take time for us to get used to the new phrase.  At the end of the day, Wildwood Nursery is a better description of the business.

The 'SHOP ONLINE' button is another significant change.  All the top nurseries and botanic gardens give their customers the option of buying online.  To keep pace we had to add that capability.

Of course, someone is always raising bar.  Days before we made our changes, The High Line launched a new website.  The gardening world is changing quickly.  Enjoy fall, it's a reminder to us as much as anyone.

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